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81% of people only skim the content they read online. The average user reads 20-28% of words during an average visit. (NN Group)>

Content with relevant images gets 94% more views than content without relevant images. (Quick Sprout)>

30% of marketers use original graphics, such as infographics, more than any other type of visual content, including videos and GIFs. (Venngage)


Visuals increase retention by 42% (WheelhouseBiz)

94% more total views on average are attracted by content containing compelling images than content without images. (MDG Advertising)

People following directions with text and illustrations do 323% better than those following directions without illustrations. (Springer)


Infographics are liked and shared on social media 3x more than other any other type of content. (NN Group)